We build a relationship with every client.
Morrespeck is a full-service creative studio. We start every engagement by learning a business's brand, goals, and audience, then shape our approach around what that business actually needs — never a fixed package or a generic template.
We're Morrespeck — a creative studio cultivating bold brands, beautiful websites, and ideas that refuse to be ordinary.
The year Morrespeck opened in Maplewood, NJ.
Core verticals we specialize in: healthcare, small & B2B business, start-ups, and growing businesses
Service pillars, from branding to video production and lead generation.
Creative power without the overhead of a full-time hire.
The team.
Brian "Smitty" Krupkin
Brian "Smitty" Krupkin is a visual storyteller with more than 25 years of experience creating animation, video, and premium content — and, at Morrespeck, the digital marketing built around it. His focus has always been the human element: content and campaigns that connect, communicate, and make an impact.
He began in animation, working on programming for MTV, Cartoon Network, PBS Kids, and Discovery Kids, before expanding into corporate and commercial work for brands including Sports Illustrated, Sanofi Aventis, Church & Dwight, Time Warner, Columbia University, PepsiCo, the NHL, and American Express. Today he's an expert in AI-powered creative tools, using them to expand what the team can build rather than replace the thinking behind it — turning great ideas into premium, impactful content for brands and people.
Christopher Moskal
Christopher Moskal serves as CFO of Morrespeck, leading financial strategy, capital planning, and operational oversight — driving performance, managing risk, and allocating resources for both short-term needs and long-term growth.
With a background in finance and start-ups, he guides strategic decision-making and pinpoints a business's strengths and weaknesses, keeping a strong emphasis on the bottom line to ensure better ROI and sustainable growth.
Consulting Experts
Lauren
An industry veteran, Lauren has worked on some of the largest digital projects in the world for some of the most recognizable brands around. She knows how to transition and position companies to compete in the current digital landscape.
Renee
Renee knows her social channels inside and out. From running her own small business to working for large conglomerates, she knows what it takes to create a social brand story that engages an audience in exciting ways.
Sid
A master writer for over 30 years, Sid can take what a company wants to say and make it sing — highlighting the true essence of a brand and the reason behind it.
One Parent Company, Two Proprietary Services
Morrespeck operates under Videorize LLC, alongside two sister companies. We draw on their proprietary services — plus a roster of respected third-party tools — to run full-circle marketing packages for every client, from strategy through production and lead delivery.
Videorize is a premiere video content production company founded in 2015, having served over 50 clients to date. It's the production engine behind Morrespeck's video work — concept, shoot, edit, and delivery, in-house.
Vista Lead Generation is a full-service lead procurement and email automation company, providing high-end data management and prospect acquisition that feeds Morrespeck's marketing and sales-nurturing work.